Top Five For Small Business: Five Ways to Get Over Your Midwestern Humility and Talk Yourself Up!
Name: Top Five For Small Business: Five Ways to Get Over Your Midwestern Humility and Talk Yourself Up!
Date: April 22, 2020
Time: 11:30 AM - 1:00 PM CDT
Registration: Register Now
Get tongue-tied at networking events and feel like you should be able to do better a job of telling your story? When someone says “what’s new with you?” do you have an answer ready? In this session, learn five ways to network like a pro and deliver a 20 second introduction that is memorable and engaging. We’ll cover everything from telling your origin story, to making an ask.
Sally Cooper Smith specializes in marketing and business strategy for small businesses. She works with founders and entrepreneurs to grow their businesses through more effective branding, advertising and communications — online and off. As President and Creative Director of Cooper Smith & Company, the marketing and design firm she founded in 1993, her studio’s work has been published internationally and received numerous regional and national awards in competitions from the Academy of Interactive and Visual Arts, the American Advertising Federation, the Art Director’s Association and the American Marketing Association.
Ms. Cooper Smith graduated with honors from Iowa State University, where in 2011 she was granted their prestigious Design Achievement Award. Sally continues to be involved with her alma mater, serving on the advisory board to the Department of Graphic Design.
Sally brings her experience in branding, communications, marketing and business management to the boards she works with, having served in the past as president of the Des Moines Symphony Ambassadors, the Civic Music Association, the Art Director’s Association of Iowa and Ballet Des Moines. Sally is a member of the Rotary Club of Des Moines, A.M. and volunteers her time as a mentor for the University of Iowa’s Venture School program and ISU’s CyStarters.