Local Business School: GA4: The New Era of Digital Data Collection
Name:
Local Business School: GA4: The New Era of Digital Data Collection
Date:
December 12, 2022
Time:
2:00 PM - 3:30 PM CST
Registration:
Register Now
Event Description:
Local Business School: GA4: The New Era of Digital Data Collection with Jay Snyder will examine Google Analytics 4, how it is different from Universal Analytics, and provide best practices for setting up and using Google Analytics 4 in 2023.
About the Speaker:
Local Business School aims to teach attendees the ropes of today’s most effective marketing strategies that they can use to grow their local business in Greater Des Moines (DSM) and throughout Iowa. From building a strong social media strategy to creating a winning website, the program brings in subject matter experts from across the region to give attendees the best tools to leverage in 2022 and beyond. Local Business School was started by Emily Steele, owner of Love Local.
About the Speaker:
As a Digital Marketing Strategist at Blue Compass, Jay enjoys building and reporting on results-driven digital marketing plans for his clients. He is certified in Google Analytics, Google Ads and GA4, and has spent many hours within the new GA4 platform ensuring Blue Compass' clients are at the cutting edge of all new analytics and ad features. In his free time, Jay likes playing basketball, woodworking and spending time with his family and friends.
