FuseDSM Nonprofit Organization Confidential - Tell Me A Story: Leveraging the Power of Stories to Create Change - Matthew McIver

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Topic: Tell Me A Story: Leveraging the Power of Stories to Create Change
Story is one of the most powerful tools for getting your message out. You have great statistics, and catchy slogans, and all of those can help. But if you want to create powerful alignment, you need to reach not just the head and the heart, but the gut. Learn the basic elements of a story and how to use them to share your message in a way that reaches the intellect, the emotions, and the core identity of your audience. When you align the head, the heart, and the gut, powerful action follows.


Matthew McIver, Founder, McIver Communications
Matthew McIver has spent decades building his storytelling skills in theaters across the country, and overseas.    As an actor, writer, teacher and arts leader, McIver has performed in 23 states and 4 foreign countries. As a director and producer, he has led dozens of productions, garnering acclaim and awards. His productions have been recognized for multiple Cloris Awards including Best Play, Best Direction, and multiple acting and design awards. He has served as Artistic Director for the Des Moines Social Club Theatre Company and Iowa Stage Theatre Company, with both organizations widely recognized for the quality of their work.  McIver has led and facilitated meetings, served as an MC for multiple events, and given public and small group presentations and panels. He has spoken at TEDx Des Moines, given interviews to local and national publications, and served as MC for the Thinq Iowa conference. As a teacher, tutor and trainer for The Princeton Review in New York City, he led workshops and trainings, coached ambitious students and boosted the careers of high performers. He has trained with Oscar Winner Dianne Wiest, Lloyd Richards (first African-American man nominated for the Tony for directing on Broadway for A Raisin In The Sun), British legend Fiona Shaw (Harry Potter) and many more. His board service and advocacy has included Hoyt Sherman Place, Girls Rock Des Moines, Pyramid Theatre Company, Bravo Greater Des Moines, and the Iowa Cultural Coalition.


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FuseDSM Non-Profit Confidential (formerly known as the FuseDSM Non-Profit Forum)
Each month, this "meeting of the minds" offers a space to address challenges, brainstorm new approaches, and provide encouragement. Bring your recent hurdle to the group for guidance and join your colleagues in tackling theirs. Together, we’ll strengthen our organizations and our community.

If you’re interested in learning more about FuseDSM's nonprofit organizations or have ideas to share, we want to hear from you! This group is open to all who are eager to contribute, learn, and grow.

FuseDSM Non-Profit Confidential meets on the 2nd Wednesday of every month. It’s a fantastic opportunity to build relationships, refresh your network, and collaborate with like-minded professionals.

Join us and be part of the conversation that drives positive change!