Entrepreneur Field Days: Wander Women, Building An Inclusive Community Through The Outdoors
Join the Greater Des Moines Partnership for the first-ever Entrepreneur Field Days series hosted across Greater Des Moines (DSM). Drawing on Iowa’s rich agriculture heritage, field days have been taking place since the turn of the 20th century. Now, this event series will expand the lessons learned from farming into all forms of entrepreneurship, spotlighting the brilliant business minds in our communities — both rural and urban, big and small — and all visionary leaders building businesses in DSM.
All are invited. The Entrepreneur Field Day series will create opportunities for peer-to-peer knowledge and skillsets to create resilient entrepreneurs and continue to build a strong small business and startup community in Central Iowa. Entrepreneurs learn best from entrepreneurs. All are invited to bring a spirit of curiosity, shared respect and a notepad or two to capture ideas and contacts.
Building an Inclusive Community through the Outdoors
Speakers: Jenn Riggs and Kerri Sorrell, co-founders of Wander Women
Wander Women empowers, guides, and connects women through camping and hiking trips throughout the Midwest. It was evident to to Jenn Riggs, co-owner of Wander Women, that all-inclusive restorative outdoor experiences for women were needed in Iowa. More than 20 people showed up to the first Wander Women Iowa meetup, and Riggs was convinced she was on to something. After meeting co-owner Kerri Sorrell on a hike in the fall of 2018, the two made it their mission to connect and bring even more people together in the outdoors to address the inequity surrounding access to the outdoors for women.
Bonus! Experience a Pike (short hike around Easter Lake, followed by pie and cider from Pie Bird Pies) with Wander Women after the presentation on this field day!
Learn & Discuss:
- Building an event-based business model for life in the outdoors
- Scaling from one state to the next across the Midwest
- Marketing and creating demand that sells trips out in minutes
- Community building through the art of experiences
Download the Field Day Guide!
