Top Five For Small Business: Top Five Ways to Improve Financial Performance in Your Small Business

This Top Five series will feature experts in human resources, marketing, accounting, IT and others. They will introduce five things on certain topic that will help you be successful in your small business.

Most companies measure profit by taking revenue minus expenses. This is only part of the equation. A business is made up of people performing various activities. Businesses need to measure, manage and leverage those activities on a real-time basis. In this session, we’ll discuss five ways to improve financial results using a combination of key performance indicators and traditional financial statement metrics.

Courtney De Ronde, CPA is a partner at TDT CPAs and Advisors. Proactively helping clients achieve better results is our firm’s purpose. To carry that out, Courtney uses real-life experience from her work in firm leadership and her business knowledge from 17 years of serving clients to help small businesses succeed. She is recognized among others within the profession for her expertise as she presents at various conferences and seminars across Iowa.